Content Creator
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Content Creator
Location : New York, NY (Hybrid, 3x Week In-Office)
Reporting to: Social Media Manager
Department: Social / Brand (Marketing)
Compensation: $65,000 - $85,000
Type: Full-Time, Salaried
About the Role
We’re looking for a Social Media Content Creator to join our fast-paced social team and help bring Bubble to life across TikTok and Instagram, and YouTube.
This role is for someone who lives and breathes social — someone who can spot a trend before it peaks, turn a simple product moment into scroll-stopping content, and move from concept to camera to final edit quickly. This is a hands-on content creation and execution role. You’ll be responsible for taking an established social strategy and turning it into high-quality, engaging content — from filming and editing to adapting creative for different platforms and formats.
The ideal candidate has a strong understanding of what makes content feel native to TikTok, Instagram, and YouTube shorts , has a sharp eye for beauty and visual storytelling, and isn’t afraid to get in front of the camera when needed.
What You’ll Do
Execute against the strategic social calendar developed by the Social Media Manager, translating creative briefs and content concepts into compelling, platform-native social content.
Own the day-to-day production of social content, ensuring assets are filmed, edited, and delivered on time.
Work within established brand guidelines, creative direction, and social strategy
Work efficiently within tight timelines and shifting priorities.
Take social concepts from initial ideas through final edit.
Film high-quality content using iphone and other camera setups
Edit short-form video using tools such as CapCut, Figma, Adobe, or similar platforms for both organic and paid social media usage
Add text overlays, captions, transitions, sound effects, music, and other editing elements optimized for social.
Adapt existing creative assets into platform-native content.
Maintain a strong understanding of current TikTok and Instagram trends, editing styles, and best practices.
Execute Paid Media Creative
Execute creative briefs for paid social and digital media, recognizing that paid creative may require a different approach than organic social content.
Create assets based on specific paid media objectives, formats, messaging, and platform requirements.
Adapt organic concepts into paid creative and vice versa when appropriate.
Follow provided creative direction, messaging, specifications, and timelines for paid campaigns.
Collaborate with the Social Media Manager and relevant marketing partners to deliver paid assets on deadline.
Collaborate Across the Team
Partner closely with the Social Media Manager to develop and execute the content strategy.
Collaborate with creators, influencers, models, photographers, and other members of the creative team.
Work cross-functionally with Marketing, Brand, PR, Product, and other teams to support launches and campaigns.
Take feedback quickly and efficiently while maintaining a strong creative POV.
Be prepared to work occasional weekends, evenings, or shifted hours when required for events, shoots, launches, or timely social moments.
Stay Ahead of Social Culture
Constantly monitor TikTok, Instagram, YouTube Shorts, and emerging platforms for trends and opportunities.
Identify trends that are relevant to Bubble and find creative ways to make them feel uniquely on-brand.
Understand the difference between a trend worth participating in and one that feels forced or outdated.
Stay current on beauty, skincare, Gen Z culture, creators, internet trends, and competitor activity.
What We’re Looking For
2+ years of experience creating social content , preferably for a beauty, skincare, fashion, lifestyle, or consumer brand.
A strong portfolio of TikTok, Instagram, short form video content, and aesthetic carousels
Deep understanding of TikTok and Instagram culture and what makes content perform organically.
Strong video editing skills, particularly in CapCut, Figma, or similar editing software .
Strong understanding of pacing, hooks, transitions, storytelling, and retention.
Comfortable filming with a phone and creating high-quality content in a fast-paced environment.
Strong creative instincts and the ability to come up with ideas quickly.
Excellent visual eye and attention to detail.
Comfortable working independently while also taking direction and feedback.
Ability to prioritize and manage multiple projects and deadlines simultaneously.
Strong communication and collaboration skills.
Passionate about beauty, skincare, social media, and internet culture.
Comfortable being flexible and adapting quickly as trends, priorities, and social platforms change.
You’ll Thrive in This Role If You…
Are chronically online and genuinely understand internet culture.
Can explain why a piece of content works, not just that it “looks good.”
See a trending TikTok and immediately start thinking about how to make it work for Bubble.
Can turn around a strong video quickly without sacrificing quality.
Have a strong point of view but know when to listen and adapt.
Are comfortable getting scrappy and creating with whatever is available.
Preferred Qualifications
Experience working on an in-house social or brand team.
Beauty/skincare industry experience.
Experience creating content featuring products, creators, or talent.
On-camera experience.
Photography and basic understanding of good vs bad lighting