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Analyst, User Generated Content

Content Strategist STORE SUPPORT CENTER, ATLANTA - 9090 On-site / Hybrid 3 weeks ago
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Position Purpose:
The Analyst, User Generated Content serves as the primary program management lead for the campaigns within the User Generated Content team. You would be responsible for managing day-to-day campaign exceptions and ensuring program integrity across all campaign initiatives. You would monitor member and vendor performance, analyze campaign and appliance-level results, and track non-campaign member performance and churn. You would own post purchase campaign performance tracking across both online and in-store channels, and oversee monitoring of incentivized review programs. You would work cross-functionally with UGC leadership, vendors, and program members to keep performance on track and drive continuous improvement across the campaign ecosystem. 
Key Responsibilities:
30% Become the subject matter expert for assigned product category online. Learn and report on best practices, industry standards, and legal requirements associated with assigned projects.
10% Responsible for category product data projects and status reporting SKU collection and maintenance, product cross merchandising online, product presentation, etc.
15% Measure ongoing effectiveness of programs against metric targets. Develop and execute ongoing enhancement/optimization strategy based on measured performance and customer feedback.
10% Responsible for prioritizing projects, tasks to ensure deliverables and goals are met or exceeded.
10% Coordinate integrated teams from one or more external agencies or functional organizations supporting managed initiatives.
10% Troubleshoot and problem solve for ongoing operational needs as they arise - store sku alignment, online product availability, etc.
10% Ability to author clear, concise end user/training materials for processes.
Direct Manager/Direct Reports:
Position reports to Manager, Digital Content
Position has 0 Direct Reports
Travel Requirements:
Typically requires overnight travel less than 10% of the time.
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
No associates report to this role on a permanent basis, but requires the leadership of a work group: assign and review work, train and contribute to performance appraisal (but not hiring, firing or disciplinary action).
Preferred Qualifications:
Data analysis and performance monitoring across multiple concurrent workstreams
Experience with vendor management and performance evaluation
Familiarity with campaign management across online and in-store channels
Ability to handle and prioritize multiple tasks and campaigns simultaneously
Outstanding written and verbal communication skills
Effective interpersonal and problem-solving skills
Strong decision-making and analytical skills
Proficiency in Microsoft Excel and Access
Ability to identify and manage exceptions/escalations independently
Strong organizational and customer service skills
Positive, self-directed, and team-oriented with a professional, can-do attitude
Influential; skilled at negotiating win-win outcomes with vendors and internal partners
Experience with campaign management, marketing campaigns, or contextual commerce a plus
Minimum Education:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Preferred Education:
No additional education
Minimum Years of Work Experience:
2
Preferred Years of Work Experience:
No additional years of experience
Minimum Leadership Experience:
None
Preferred Leadership Experience:
None
Certifications:
None
Competencies:
Action Oriented
Collaborates
Drives Engagement
Customer Focus
Drives Results
Manages Conflict

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