Conceptual Copywriter
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KAYAK, part of Booking Holdings (NASDAQ: BKNG), is the world’s leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car and vacation package. We’re also transforming business travel with a new corporate travel solution, KAYAK for Business.
As an employee of KAYAK, you will be part of a travel company that operates a portfolio of global metasearch brands including momondo, Cheapflights and HotelsCombined, among others. From start-up to industry leader, innovation is in our DNA and every employee has an opportunity to make their mark. Our focus is on building the best travel search engine to make it easier for everyone to experience the world.
We're looking for a Conceptual Copywriter with strong advertising agency or brand-side creative experience to join KAYAK’s in-house creative team.
You might come from a traditional advertising background, a social-first creative team, or somewhere in between. What matters most is that you know how to develop big ideas and communicate them with words - writing sharp, compelling copy, and bringing campaigns to life across multiple channels.
At KAYAK, creativity plays a central role in how we grow our brands. We’re looking for someone who understands the power of language - someone who can turn product truths, cultural insight, and business challenges into work people actually notice. Work that entertains, builds the brand, and drives performance.
You should be obsessed with words and understand how they shape not just campaigns, but the voice and personality of a brand. You know how to balance clarity with creativity, humour with strategy, and craft with commercial impact. As comfortable having and communicating your ideas as you are bringing them to life in a collaborative studio setting.
This role will be required to work from our London office at least 3 days per week.
IN THIS ROLE, YOU WILL:
- Develop creative concepts and write copy across brand, performance, social, video, digital, OOH, and emerging platforms
- Write across a wide range of formats including campaigns, scripts, social content, CRM, landing pages, product messaging, and brand communications
- Help shape and evolve KAYAK’s voice and tone across multiple touchpoints
- Partner with creatives, designers, marketers, and product teams to create cohesive, insight-led creative
- Help take ideas from brief through execution while maintaining a high level of craft
- Contribute to presentations, campaign platforms, messaging frameworks, and creative strategy
- Use testing and performance insights to refine messaging and improve results
- Help maintain and elevate creative standards across the team
PLEASE APPLY IF YOU ARE:
- 4-6+ years into your creative career, with strong thinking, craft, and a portfolio that shows what you can do.
- Curious, collaborative, and highly motivated
- Strong conceptually, with exceptional writing craft and a sharp instinct for ideas
- Comfortable writing across different tones, formats, and audiences
- Able to balance creative ambition with commercial objectives
- Interested in using data, testing, and audience insight to improve creative performance
- Passionate about branding, storytelling, travel, and culture
- Excited by emerging creative tools and technologies, including AI
- Ready to be contribute to an idea-first, progressive in-house studio
YOU SHOULD IDEALLY:
- Have experience working within an advertising agency or strong brand side creative environment
- Have a portfolio demonstrating thorough conceptual thinking and execution across multiple formats
- Be confident working across multiple channels and formats
- Have an instinct for how words work with visuals
- Have strong communication and collaboration skills
- Be highly organised and comfortable managing multiple projects at once
- Have a genuine passion for travel and creativity
- Experience in film production process advantageous
BENEFITS AND PERKS:
- 5 weeks of paid vacation
- Generous paid vacation + time off for your birthday
- Private health & dental insurance
- Income protection and life assurance
- Pension plan contributions
- Work from (almost) anywhere for up to 20 days per year
- Focus on mental health and well-being:
- Company-paid therapy sessions through SpringHealth
- Company-paid subscription to Headspace
- Company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)
- No meeting Fridays
- Paid parental leave
- Paid volunteer time
- Focus on your career growth:
- Development Dollars
- Leadership development
- Access to thousand of on-demand e-learnings
- Travel Discounts
- Employee Resource Groups
- Employee Assistance Program - including 24/7 GP & free legal advice
- Discounted gym membership
- Bike2Work
- Season ticket loan
- Social events & Thursday happy hours
- Free lunch 2 days per week
INCLUSION
At KAYAK, we want everyone to have the space to grow, share ideas and do great work. That’s why we’re focused on hiring the best talent from all walks of life and experiences, supporting them well and making sure no one feels like they have to fit a mold to belong here.
Need an accommodation for the interview, application or on the job? No problem - just give us a heads-up. We’ve got you.
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