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Senior Executive - Content Delivery

Content Strategist Beirut, Lebanon On-site / Hybrid Today
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Overview Role overview: A content creator with proven skills to develop ideas, execute content, identifying trends and moments and strong platform/social knowledge all at the service of brand objectives. - Overall expectation: Lead the always-on social presence for brands in Saudi Arabia and South Africa. Responsibilities o Total immersion in local market (social context, trend posting & reactive opportunities) o Content creation at idea and execution level (animation, shooting and designing content is not a priority) o Lead the operation; internally with creative teams and externally with clients. o Oversight of the success of the operation; be able to pivot and evolve the set up according to data, changing trends and results. o Be the knowledge center (internally & externally) in relation to social trends, features, platforms and BIC brand communication. - Creative development: o Develop ideas and executions; brand owned or influencer owned; across platforms; to address brand/brief objectives. o Identifying trends, moments and formats as inspiration and opportunities for content. o Create brand content at the service of an existing big idea & communication objectives. o Focused on Ideas, exceptional writing & storytelling with a strong attention to detail. o Nice to Have: Develop video content executions (proactive approach to shooting and basic editing skills) Qualifications • 2-3 years professional experience in similar role • Bachelor’s degree in communication, journalism, business, or related field • Excellent written and verbal communication skills • Experience with social listening tools • Bi-lingual (English / Arabic) proficiency is ideal • Highly computer literate • Knowledge of the different social media platforms and post formats Additional information R-2915 P-3301

o Total immersion in local market (social context, trend posting & reactive opportunities) o Content creation at idea and execution level (animation, shooting and designing content is not a priority) o Lead the operation; internally with creative teams and externally with clients. o Oversight of the success of the operation; be able to pivot and evolve the set up according to data, changing trends and results. o Be the knowledge center (internally & externally) in relation to social trends, features, platforms and BIC brand communication. - Creative development: o Develop ideas and executions; brand owned or influencer owned; across platforms; to address brand/brief objectives. o Identifying trends, moments and formats as inspiration and opportunities for content. o Create brand content at the service of an existing big idea & communication objectives. o Focused on Ideas, exceptional writing & storytelling with a strong attention to detail. o Nice to Have: Develop video content executions (proactive approach to shooting and basic editing skills)

• 2-3 years professional experience in similar role • Bachelor’s degree in communication, journalism, business, or related field • Excellent written and verbal communication skills • Experience with social listening tools • Bi-lingual (English / Arabic) proficiency is ideal • Highly computer literate • Knowledge of the different social media platforms and post formats

Apply on Publicis Groupe →