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Digital & Social Platform Editor

Content Strategist New York, NY On-site / Hybrid $100/hr Today
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Who we are

Semafor is a global news platform for an increasingly complex world in which consumers are overwhelmed by too many news sources and unsure what to trust. We are building Semafor to enable world-class journalists to deliver reporting and insights with rigor in journalistic forms that ensure a new level of transparency. Our editors and reporters distill the most important stories from all over in formats that uncover the forces shaping the stories, explain the interests behind polarizing narratives, and replenish the stock of shared facts. As a global platform, Semafor recognizes that smart people can disagree and that informed readers need to understand alternative points of view from competing centers of power and culture in a multi-polar world. Want to join us? Read on.

About the Role

Semafor is seeking a Digital & Social Platform Editor to help amplify our journalism across platforms and formats.

This is not a traditional “social posting” role. We’re looking for someone who understands how modern media travels — across video, live events, podcasts, breaking news, YouTube, LinkedIn, Instagram, TikTok, Reddit, X, and emerging platforms. The right candidate understands that packaging and distribution is editorial — and an important part of propelling our journalism forward.

This role sits at the center of newsroom, audience, video, audio, and events. You’ll help shape the strategy for how Semafor’s journalism is framed, edited, clipped, promoted, and distributed in real time .

You should have strong editorial instincts, comfort with video and light editing workflows, sharp news and platform judgment, and a deep understanding of how to create platform-native content that drives reach without compromising editorial quality. Interest in business, politics, media, technology, and global affairs is important.

Responsibilities

Packaging & Distribution of Our Best Journalism

Work with newsroom leaders to identify the strongest moments, angles, and formats for distribution across scoops, breaking news, enterprise reporting, interviews, video, podcasts, and live journalism

Develop deep relationships with distribution platforms, with a special focus on LinkedIn, YouTube and X

Package and distribute Semafor journalism across social and digital platforms in formats optimized for each audience and channel

Write platform-native copy, headlines, captions, hooks, and framing that increase engagement and discoverability

Publish and optimize content across LinkedIn, X, Instagram, TikTok, YouTube, and emerging platforms

Video & Live Content

Support rapid-turnaround distribution from Semafor events, including clipping live mainstage conversations in real time, or editorial video

Knowledge of analytics, audience development, and platform performance trends

Interest in business, politics, media, technology, and global affairs

Work closely with video and audio producers to extend the reach and lifecycle of original content

Execute social video editing, formatting, subtitling, and platform optimization

Ability to clip, package, and publish short-form video from interviews, podcasts, newsroom shoots, and live events

Events & Promotion

Support promotional campaigns for Semafor events, franchises, and editorial launches

Coordinate social coverage plans and live posting during major convenings and newsroom moments

Help extend the reach of Semafor’s live journalism before, during, and after events

Develop and implement promotion plans for shows and big events across all platforms

Audience & Editorial Collaboration

Partner closely with the newsroom and audience teams to identify distribution opportunities and audience growth strategies

Apply editorial judgment to determine what content should travel, where it should live, and how it should be framed

Monitor performance trends, audience behavior, and platform shifts to inform publishing strategy

Maintain Semafor’s editorial standards, voice, and accuracy across all distributed content

Qualifications

3-5 years of experience in social media, audience development, digital publishing, or platform distribution

Strong editorial instincts and understanding of news judgment

Experience publishing across major social and video platforms, with a particular focus on LinkedIn, YouTube, X, and Reddit

Understanding of platform-native storytelling and audience behavior

Ability to work quickly and calmly in a fast-paced newsroom and live event environment

Strong communication and cross-functional collaboration skills

Experience covering or supporting live events

Familiarity with Premiere, CapCut, Descript, or similar editing tools

Experience working with a wide array of journalists, newsroom teams

Compensation: The salary range for this role is $100, 000 - $120,000 annually based on individual candidate experience and skills.
Additional job details

Semafor offers a Flexible Paid Time Off (PTO) policy to our full-time, salaried employees who may take paid time off as-needed without a prescribed limit or defined balance.

Semafor, Inc. is an equal opportunity employer and enthusiastically encourages people from all backgrounds and experiences to apply. Semafor, Inc. will consider all applicants without regard to race, religion, color, national origin, ancestry, physical and/or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, transgender status, age, sexual orientation, military or veteran status, or any other protected characteristic under applicable law.

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