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Marketplace Content Manager

Content Strategist Bangalore,India On-site / Hybrid 4 weeks ago
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About us:
As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers.  Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values different voices and lifts each other up. Here, we believe your unique perspective is important, and you'll build relationships by being authentic and respectful.

Overview about TII At Target, we have a timeless purpose and a proven strategy. And that hasn’t happened by accident. Some of the best minds from different backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target’s global team and has more than 4,000 team members supporting the company’s global strategy and operations.

Team Overview

Target Merchandising is evolving at an incredible pace. We are constantly reimagining how this $100+ billion retailer offers the innovative, guest-inspiring brands and items that Target is known and loved for.   

Target Plus is a strategic business initiative offering meaningful guest experiences by bringing high demand brands and on-trend selection to Target.com. We are a one-of-a-kind marketplace, carefully curated and built keeping in mind guests' current and changing needs, along with tapping into futuristic market trends. With this we are constantly improving and innovating our digital shopping experience.  

 

Role   Summary :  

As a   Marketplace Content   Manager , you will play a critical role in improving item-level quality across Target Plus by leveraging customer and performance signals such as returns, conversion, and ratings. This role focuses on identifying quality gaps, defining item-type level attribute standards, and enabling teams and partners to improve catalog accuracy and customer experience.  

Core Responsibilities:  

Quality Measurement & Insights  

Analyze key performance signals (returns, conversion rates, ratings, reviews) to identify catalog quality gaps 

Define and track quality metrics at item-type/category level   

Build dashboards and reports to monitor catalog health and performance trends   

 

 

Attribute Strategy & Standardization  

Define critical item-type level attributes based on customer behavior and defect signals   

Partner with business teams to standardize attribute requirements across categories   

Continuously refine attribute frameworks to improve discoverability and conversion   

 

Root Cause Analysis & Problem Solving  

Perform deep dives to identify root causes of catalog-related issues (e.g., high returns due to incorrect attributes)   

Recommend process, content, or system-level improvements   

Work with cross-functional teams to implement corrective actions   

 

Stakeholder Collaboration  

Partner with Account Management, Onboarding, and Merchandising teams to drive quality improvements   

Provide actionable insights to improve partner catalog performance   

Align with L&D and Knowledge teams to incorporate learnings into training and SOPs   

 

Enablement & Governance  

Support creation of guidelines, SOPs, and quality standards for catalog content   

Drive adherence to attribute standards and quality benchmarks   

Contribute to training and certification programs to improve catalog quality awareness   

 

Core Skills & Competencies:  

Data Analysis & Problem Solving:   Ability to interpret performance metrics and derive actionable insights   

Customer-Centric Thinking:   Understands how catalog quality impacts customer experience   

Attention to Detail:   Strong focus on accuracy in attributes and content   

Stakeholder Management:   Ability to collaborate across multiple teams   

Process Orientation:   Ability to standardize and scale quality practices   

 

Minimum Qualifications:  

Bachelor’s degree or equivalent experience   

3+   years of experience in Catalog Quality, Operations, Analytics, or e-commerce   

Strong proficiency in Excel / data analysis   

 

Preferred Qualifications:  

Experience in e-commerce or marketplace platforms   

Familiarity with catalog systems, taxonomy, and attribute frameworks   

Exposure to SQL / dashboards (good to have)   

Experience working with cross-functional teams   

 

Success Measures:  

Reduction in return rates linked to catalog issues   

Improvement in conversion and customer ratings   

Adoption of standardized attribute frameworks   

Reduction in catalog-related defects and escalations   

Impact on overall catalog health metrics  

 

Useful Links-

Life at Target- https://india.target.com/
Benefits- https://india.target.com/life-at-target/workplace/benefits
Culture- https://india.target.com/life-at-target/belonging

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