Sr Trend Designer - Fun 101

The pay range is $95,000.00 - $171,000.00
Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits .

About us:
Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here .
A role with the Design team means a big opportunity to start from scratch and create something truly original. Are you a design expert who can support your business by staying one step ahead of industry trends, new materials and techniques? Can you demonstrate the utmost attention to detail and create products that are unprecedented in the marketplace for their design and quality for the price? Then you’ll have success on our Design team who owns the design and development of all Target-owned brands, from apparel to home goods, and beauty to essentials. In close partnership with our merchant and sourcing counterparts, you’ll drive brand cohesion and continuity, ensuring that our products meet the merchant line plans, assortment strategies, price points and overall creative direction. As a Sr Trend Designer - Fun 101, you’ll be accountable for and lead Owned Brand Product Design and Development with direction from design leaders to achieve overall product design strategy and merchant objectives. You will design lines for a category, brand, business or guest segment utilizing your proficiency/expertise in product design and development. You will be accountable for and lead the PD&D Design and Development Processes, which includes:

Team Overview:

The Fun101 Strategy, Concept & Innovation team identifies future opportunities and translates them into actionable strategic and style direction across the Fun101 portfolio, including Play, Sport, Pop Culture, Gadget, Celebrations (Toys, Sporting Goods, Entertainment, Tech Accessories, Seasonal), and Limited Time Only Partnerships.

Operating as both a trend forecasting team and concept studio, we create compelling and differentiated strategies that shape future business, brand, and product vision, connect to enterprise strategic initiatives, and uncover new opportunities for long-term growth.
Key Responsibilities :  

Intelligence & Insights Gathering  

Identify   and synthesize emerging cultural shifts, consumer behaviors, market dynamics, and aesthetic movements to inform seasonal and long-range trend direction and innovation .  

Monitor innovation, entertainment, technology, licensing, and competitive landscapes to   identify   emerging opportunities relevant to the Fun101 portfolio  

Trend & Concept Development  

Support the synthesis and identification of   macro trend landscape ,   emerging opportunity spaces ,   and future areas of consumer relevance in close   partnership   with cross-category   trend   teams.  

Translate macro aesthetics and trends into pyramid-specific guidance across aesthetics, color,   material/finish,   print & pattern .  

Develop   brand and category-specific   seasonal   and evergreen   trend   concepts that inform owned brands, product development, assortment activation and cross-category and future innovation opportunities.  

Elevate trend concepts through   elevated   visual design and refined aesthetic sensibility, crafting cohesive, inspiring narratives and expressions across color, form, imagery, materials and prints/graphics, and storytelling that guides execution across brands and categories.  

Create visually compelling trend reports, mood boards, presentations, and strategic narratives that simplify complex insights and inspire action across all levels of the organization.  

Partnership & Influence :  

Collaborate closely with trend designers, merchants, insights, owned brand teams, and creative partners to bring trends and concepts to life.  

Independently manage work while balancing multiple priorities and deadlines.  

Support and   Influence leadership discussions by translating emerging trends, consumer shifts, and future opportunities into compelling   and actionable trends and concepts.  

Build trusted relationships within the team and with cross-functional partners .  

Team & Values  

Strong ability to   foster inclusion, engaging in positive team culture and model collaboration .  

Lead with curiosity, continuously exploring trends, culture, design, emerging   technologies   and new ways of thinking to inspire fresh ideas, challenge assumptions, and elevate creative outcomes.  

Consistently engages,   inspires   and builds trust with team and partners.  

Consistent champion of Target values of inclusivity, connection, and drive.  

Seek   feedback, continually refine your craft, and contribute to raising the creative standard across the team.  

This team works on-site 4 days/week from our Downtown Minneapolis campus  

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.  

About you: • Four-year degree in Design, Fine Art, or similar area, or equivalent experience
• Minimum 8+ years of experience • Computer design system skills including Illustrator and Photoshop • Advanced understanding of textiles, garment construction/fit or raw materials & product production • Commercial sense, market knowledge, ability to research and apply market/trend information • Demonstrated ability to work independently with minimal supervision • Ability to successfully work in a team environment • Ability to respond to business objectives with creative, innovative, and cost-effective design solutions • Knowledge of product development processes

Desired skills and experience:  
Exceptional elevated aesthetic point of view and creative direction abilities through graphic layout, content organization and clear visual concepting, with the ability to translate research, cultural insights, and emerging trends into visually compelling narratives, seasonal stories, and executive-ready presentations.
Expertise developing direction across color, materials, finishes, graphics, pattern, and product expression
Passion for toys, pop culture and media, fandom, sports, consumer lifestyle trends with a natural curiosity for emerging cultural shifts, innovations, and evolving consumer needs.
Strong brand-building acumen with the ability to connect trend insights to broader business strategy, product innovation, and owned brand growth.
Advanced proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign, with a working knowledge of Microsoft PowerPoint to create polished presentations, visual frameworks, strategic reports, and compelling communications.
Experience influencing at all levels to deliver clear trend vision.
Business acumen and market knowledge, with the ability to synthesize cultural, consumer, trend, and data insights into compelling visions, strategic opportunities, future business, brand and product vision, and future-focused recommendations

This position will operate as a Hybrid/Flex for Your Day work arrangement based on Target’s needs. A Hybrid/Flex for Your Day work arrangement means the team member’s core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click here if you are curious to learn more about Minnesota https://corporate.target.com/about/purpose-history/communities/grants-corporate-giving/twin-cities-market  

Team Members in the Target General Merch Inc operating company are prohibited from working more than thirty (30) days per calendar year in any of the following states: AL, AR, DE, FL, IN, IA, LA, MD, MS, MO, NC, OK, PA, SC, TN and VA. If hired, you will be prohibited from working remotely from any of the states listed above for more than thirty (30) days per calendar year.

Benefits Eligibility
Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_E

Americans with Disabilities Act (ADA)

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to [email protected]. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.  

Application deadline is : 08/23/2026