Editorial Manager
Who we are
Typeform is a refreshingly different form builder. We help over 150,000 businesses collect the data they need with forms, surveys, and quizzes that people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year—and integrates with essential tools like Slack, Zapier, and Hubspot.
About the role
We’re looking for an Editorial Manager to own and elevate Typeform’s editorial storytelling across channels and formats.
Today, editorial shaping and long form storytelling are spread across multiple people and external partners, which makes it difficult to scale quality, consistency, and narrative cohesion. This role changes that.
You will become the editorial owner across thought leadership, research reports, newsletters, SEO content, product storytelling, and campaign narratives. You’ll help Typeform tell clearer, smarter, and more differentiated stories in an increasingly crowded AI market.
This role sits within the Brand & Creative organization and partners closely with Brand, Product Marketing, Social, PR, Product, and Growth teams. You’ll combine strong editorial judgment with hands on execution, helping shape ideas into compelling narratives while building the systems and workflows that allow content to scale without sacrificing quality.
This is a high ownership role for someone who loves storytelling, has strong editorial instincts, and knows how to turn complexity into clarity.
Things you will do
Own Typeform’s editorial roadmap and calendar across newsletters, blogs, reports, thought leadership, and long form storytelling
Lead editorial direction across campaigns, product storytelling, research content, and executive thought leadership
Act as the primary editor and final quality reviewer for key written content across the business
Shape complex ideas, data, and product narratives into clear, engaging, and differentiated stories
Establish editorial standards, workflows, and review processes that improve consistency and scalability
Manage freelancers, agencies, and external writers, providing direction, feedback, and quality control
Partner closely with Brand, Product Marketing, PR, Product, and Growth teams to align storytelling across channels
Support SEO and product led content initiatives as we expand content production at scale
Help build repeatable systems for AI assisted editorial workflows while maintaining a high quality bar
Identify storytelling opportunities based on audience insights, performance data, market trends, and product direction
What you already bring to the table
Significant experience in editorial, content strategy, journalism, brand storytelling, or content marketing roles
Exceptional writing and editing skills across long form content, reports, newsletters, thought leadership, and digital content
Strong editorial taste and the ability to identify what makes storytelling clear, credible, and compelling
Experience shaping narratives for technology, SaaS, AI, product, or B2B audiences
Ability to translate technical or product concepts into human centered stories
Experience managing external writers, agencies, or editorial contributors
Strong stakeholder management skills and confidence partnering with senior leaders
Comfort working in fast moving environments with shifting priorities
Experience using AI assisted workflows and modern content tools thoughtfully and effectively
Strong organizational skills with the ability to manage multiple projects simultaneously
Nice to have
Experience working with proprietary research, surveys, or data driven storytelling
Background in media, publishing, martech, adtech, or SaaS
Experience partnering closely with PR and Communications teams on earned media narratives
Experience supporting executive LinkedIn thought leadership or ghostwriting
Familiarity with tools like Notion, Figma, Canva, Miro, and Webflow
*Typeform drives hundreds of millions of interactions each year, enabling conversational, human-centered experiences across the globe. We move as one team , empowering our collective efforts by valuing each individual’s unique perspective. This fosters strong bonds grounded in respect, transparency, and trust. We champion our diverse customer base by anticipating their needs and addressing their challenges with priority. Committed to excellence, we hold high expectations for ourselves and each other, continuously striving to deliver exceptional results.
We are proud to be an equal-opportunity employer. We celebrate diversity and stand firmly against discrimination and harassment of any kind—whether based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status. Everyone is welcome here.